Services
Training Videos
Training Videos can be animated, or a combination of live footage and motion graphics. The important thing is that they’re entertaining, educational and engaging.
Training videos are valuable assets that will be used as internal resources for courses and training sessions. A lot of information will need to be packed into these videos.
The benefit of training videos and online courses is that the student can go at their own pace, utilising captions and speed controls if necessary. Some courses follow a gamification structure where students can progress through levels and gain points as their character. As a studio, we’ve animated a variety of internal communication videos and training resources.
How much are Training Videos?
In the creative industry you’ll find a big range of prices and standards of training videos.
At Tricks, we price ourselves competitively and streamline our processes to get you the best value for your money. That means you’ll receive high-end work for mid-level pricing.
We’re a small and talented team with high standards for our work, so we’re dedicated to producing outstanding animations for our clients. We don’t have entire departments of excess sat around waiting impatiently, but we do have a core team of experts ready to scale up. This allows us to be agile and lean for our client’s benefits.
The following things will impact the budget to set
aside for your video:
- Brief – A clear vision of your problem will help align everybody at the start of the process.
- Messaging – Do you have a story ready to tell, or do you need the help of some of our wordsmiths to help shape the script?
- Live Footage – From a solitary camera operator through to directors, DOPs and gaffers; filming real people in real places can add to the price.
- Animated Content – Are you thinking of a character based animation or mostly icons and copy? Do you want 2D or 3D animation, or a mix?
- Duration – Remember, whilst more content can add more work - and therefore time - to your project, it’s not a linear scale and can be affected by other factors such as creative styling and project timeframes.
- Narration/Voice Over – Do you have a voiceover and a script? If you want someone famous (maybe that guy off the X-Factor) to do your voiceover or feature in the final video then you’ll need to allow extra budget.
- Music – George Lucas once said “Audio is 50% of the experience”, so getting the sonics sorted is a key factor in a successful and engaging project.
- Legalities – Usage rights and licensing can quickly change the scope of the project. Do you need clearance for multi-territory TV slots, or is this an internal-only production?
- Workflow – Who are the stakeholders in this project? If you’re getting final sign-off from a committee then that could delay the project and increase production costs.
How long do Training Videos take to make?
As mentioned above, it comes down to how much information you need to include in your training video(s). Coming prepared with your i’s dotted and your t’s crossed will maximise the efficiency of the process.
That being said, we love to get stuck in and help create the discourse and structure, so there’s no right or wrong approach. Before we kick things off, we’ll be transparent about our anticipated timelines and where the time we’ve allocated will be utilised.
“With the global expansion of our brand, we engaged Tricks to help us strategically evolve our brand identity and voice. The project and process was a true collaboration. Given Tricks’ extensive expertise and passion for our brand, we continue to work with them on creative asset needs for digital campaign launches.”
Scott Parker
Chief Brand Officer, Fhitting Room
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