How much does video production cost?

When it comes to commercial video production, cost is often one of the most important factors. To help you determine whether video production is an affordable option for your business, we explore video production pricing in more detail.

From how much you can expect to spend on video production equipment to all the other costs involved in producing a high-quality video for your company, we cover it all below!

How affordable is video production?

From hundreds of pounds to hundreds of thousands of pounds, the cost of producing a video varies greatly, but can it generate a return on your investment? Discover the key video production choices that can make all the difference if you want to keep costs down, but still create exceptional video content.

Hire or purchase?

For a short-term shoot, hiring your equipment is a much more affordable option, but if you plan on creating lots of future video content yourselves, you may want to purchase this equipment and view it as an investment. Naturally, buying your equipment will be much more of an expense, so it’s well worth shopping around for the best prices.

DIY or professional approach?

The price of purchasing or hiring equipment isn’t the only cost to consider, you’ll also need to determine whether you have the in-house skills and experience to operate the equipment. If not, you’ll need to calculate the cost of hiring a director, videographer, and any other creative professionals required to compete your production.

What about quality?

As you might expect, the make and model of video production equipment as well as the quality of the actors and video producers (if required) will make a massive difference to the affordability of your project. One of the easiest ways to keep costs down is to opt for more affordable video equipment with fewer functions and features, then shooting and editing the footage yourself can help to combat rising video production prices.

How much does video production equipment cost?

Naturally, the cost of video production equipment will vary depending on the quality of the equipment and whether you choose to outright purchase or hire your equipment. Due to the wide range of video equipment and the fact that this equipment can be hired for a matter of hours, days, or weeks, there’s no way of predicting exactly how much your required video production equipment will cost.

Hiring a video camera for a few days, for example, can cost anywhere from a more affordable £100 to thousands of pounds. Purchasing video production equipment, on the other hand, can set you back tens of thousands of pounds. A video camera alone can cost thousands, but with all the accessories, lighting and sound equipment included, this figure can rocket upwards!

How much does it cost to produce a video?

So, exactly how much does video production cost? Due to all the factors explored above, there’s no way to accurately calculate the cost of producing a video yourself without knowing more about the project. Due to the wide range of video production companies (from one-man operations to luxury brands with international offices), costs can vary greatly, with some projects costing hundreds and others thousands of pounds. For more accurate video production pricing, however, we recommend reaching out to the professionals here at Tricks Studio.

Tricks Studio’s video production services

Feeling overwhelmed by choosing your own equipment and building a crew, why not reach out to the creative team here at Tricks Studio to discover how we can help? With years of invaluable experience delivering high-quality videos including corporate, explainer, and social media videos for countless clients, we’re experts in the creation of both engaging and effective videos.

Keen to find out more about the way we work? Or maybe you’d prefer to take a look at our previous work before giving us a call? To help you make the best decision for your business, simply head over to our case study hub and testimonial page where you can find plenty of independently-verified reviews and examples of our work.

Eager to hear more about our team of video production professionals or our competitive video production prices? Please don’t hesitate to get in touch with today! You can reach out to us by either calling 01244 560 537 or emailing us at [email protected]. Alternatively, you can also submit your enquiry using our handy online contact form.

However you choose to get in contact with us, please rest assured that a knowledgeable member of our team will be in touch soon to find out more about your video production requirements!

Thanks to our marketing expert for sharing his insights on his own viral experiences. Are you keen to go viral on social media? We’ve crafted a wide range of paid and organic social campaigns for our clients over the years. Get in touch with us to find out how we can increase your engagement and overall performance through high quality design and animated content.